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Charting New
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State of Watershed Payments 2012: Executive Summary for Business

Genevieve Bennett and Nathaniel Carroll

 This report benchmarks companies taking a landscape-scale approach to water risk – looking beyond  direct operations to the larger watershed context.  Business leaders from Coca-Cola to SABMiller to  Sony are experimenting with natural infrastructure  investments that address many of the operational  risks at the top of their lists – including supply disruptions  and emerging regulations – while saving money,  increasing resilience to climate and natural disaster  shocks, and improving relations with local communities.  These efforts are known as investments in  watershed services (“IWS”).

This executive summary is developed specifically for a business audience, building upon data and analysis first  presented in a more comprehensive report from Forest Trends’ Ecosystem Marketplace on the topic of  watershed investments –  Charting New Waters: State of Watershed Payments 2012. In  Charting New Waters,  we track the size, scope, and outlook for investments in watershed services and in the ecological infrastructure  from which they flow.

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